Research
Research / Structured Output

Insights,Not Essays

AI dumps walls of text. Reading it is work, not insight. We structure output so you get value at a glance—then drill down if needed.

79%
Scan, Don't Read
Users scan web content (Nielsen)
The Problem

Walls of TextHide Value

AI is trained on essays, articles, and books. It outputs like them too. But you're not reading a book—you're trying to make a decision.

Typical AI Output
~200 words • 45 sec read time • 2 actionable insights buried inside

When considering your question about whether to invest in this opportunity, there are several factors to weigh. First, you should consider the potential upside of the investment, which could be substantial if the market conditions are favorable and the company executes well on their business plan. However, you should also be aware of the risks involved, including market volatility, competition from established players, and execution risk. It's also important to think about your personal financial situation and risk tolerance. Some investors prefer more conservative approaches while others are comfortable with higher risk for potentially higher returns. You might also want to consider the opportunity cost of this investment compared to other options available to you. Additionally, timing can play a role in investment success, so you should think about whether now is the right time to make this move. Finally, don't forget to consult with a financial advisor who can provide personalized advice based on your specific circumstances.

The actual insight:"Consider timing and consult a financial advisor."— Buried in paragraph 7.
Training Data

AI learns from long-form content—books, articles, papers. It outputs what it learned.

Length Bias

Users rate longer answers as more helpful. AI learns to pad.

No Design System

AI has no concept of visual hierarchy, scanning, or cognitive load.

The Science

How HumansActually Read

Decades of eye-tracking research shows people don't read—they scan. Design for reality, not hope.

The F-Pattern (Eye Tracking)

Users read the first line, then scan down the left edge. Most content is never seen.

79%
scan rather than read
Nielsen Norman Group
10-20s
average time on page before deciding to stay
Microsoft Research
28%
of words are read on average page
Nielsen Norman Group
F → E → Spotted
evolution of scanning patterns
UX Research
Based on 20+ years of Nielsen Norman Group research
Our Approach

Four Principlesof Structured Output

Visual Hierarchy

Size, weight, and spacing guide the eye. Most important first, details deeper.

Headlines → subheads → body → fine print

Progressive Disclosure

Summary visible, detail available. Don't front-load everything.

TL;DR up top, full analysis on demand

Scannable Structure

F-pattern reading is real. Left-aligned headers, bullet points, clear sections.

Users don't read—they scan. Design for it.

White Space as Feature

Breathing room isn't wasted space. It's cognitive relief.

Dense text = overwhelming. Space = clarity.
Same Content

Two Formats,Same Information

Question: "Should I invest in this startup?"

When considering this investment opportunity, you should weigh several factors. Signal perspective suggests that the round closes Friday and the decision deadline is real—if you're in, you should commit today. From an Opportunity perspective, there's 10x potential if they hit Series B, the market is $4B and growing, and their angle is differentiated, suggesting significant upside. However, the Affect perspective reminds you that your partner doesn't know yet and this is a joint-finances decision, so you should have that conversation before wiring anything. Finally, the Risk perspective notes that runway is 14 months, not 18—their burn rate doesn't match their projections, so you should ask about bridge scenarios. Overall, you'll need to balance the urgency of the timeline against the need for proper due diligence and family consultation.

~150 words35 sec read time4 perspectives buried in prose
The Result

Scan First,Read If Needed

4x
Faster to Value
Get the key insight in seconds, not minutes of reading.
100%
Visible Perspectives
Every angle visible at a glance. Nothing buried.
Zero
Cognitive Overhead
Structure does the work. Your brain doesn't have to.

The principle: Output should be structured like a good dashboard, not a good essay. Scannable by default, deep-diveable on demand.

See theDifference

Stop mining for insights in walls of text. Get structured analysis you can scan in seconds.